This was an emergency film for WaterAid during the start of the COVID-19 pandemic. We had 2 weeks to come up with an idea, and shoot something to raise money quickly for people in need.

Water had never been so important, yet this moment in time, only 1/4 health centres globally had access to clean water.

We borrowed the rainbow that became a sign of hope globally, and brought hope to those who need it most.

The film got WaterAid’s highest ever engagement rate online, and the most donations off the back of a TV they’d had to date.